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Per-unit Profit
The profit earned by a company for each unit of product sold, calculated by subtracting the cost of producing one unit from the selling price of one unit.
Purely Competitive Firm
A business that operates in a market where there are many buyers and sellers, the products are homogenous, and there are no barriers to entering or exiting the market.
Maximize
To increase to the greatest possible amount or degree, often used in the context of optimizing outcomes such as profit, efficiency, or utility in various fields.
Total Fixed Cost
The total of all costs that do not change with the level of production or sales activities within a company.
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