Market Share Measures a Firm's External Performance Relative to That

question 8

Multiple Choice

Market share measures a firm's external performance relative to that of its competitors.Which of the following represents how a firm measures market share?

• A)Multiplying the firm's sales by the industry's total sales
• B)Dividing the firm's sales by the total market sales for the entire industry
• C)Subtracting your competitors sales from your total sales
• D)Subtracting the industry's total sales from the firm's total sales

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Definitions:

Trigger

An external event or circumstance that initiates a response or reaction, often used in the context of psychological stimuli.

Retrieval Cue

Stimuli or prompts that aid in the recall of information stored in long-term memory.

Babysitter

An individual who temporarily cares for children on behalf of the children's parents or guardians.

Retrieval

Accessing and bringing to awareness the information held in memory.