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As a Biological Process,osmosis

question 22

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As a biological process,osmosis

Understand the concept of market segmentation and its various bases (demographic, geographic, psychographic, end-use).
Identify the different types of marketing strategies (organization marketing, place marketing, cause marketing, idea marketing, mass customization, standardization).
Recognize the importance and methods of targeting a specific market.
Understand the role of marketing in both for-profit and not-for-profit organizations.

Definitions:

Informed Consent

The process by which participants are fully informed about the nature, risks, and benefits of a research study before agreeing to participate.

Nonmaleficence

A principle in ethics, especially medical ethics, that entails not causing harm to others.

APA Ethics Code

A set of guidelines and professional standards of conduct for psychologists, established by the American Psychological Association.

Beneficence

A principle in ethics focusing on actions that promote the well-being of others.

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