Examlex
Which of the following statements is true?
Promotion
Marketing strategies aimed at increasing the visibility, sales, and market share of a product or service.
Nonpersonal Selling
Consists of advertising, sales promotion, direct marketing, and public relations.
Advertising
Paid nonpersonal communication usually targeted at large numbers of potential buyers.
Direct Mail
A marketing strategy involving the sending of advertisements or promotional materials directly to potential customers via postal mail.
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