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Two partners start a business.Each has two possible strategies, spend full time or secretly take a second job and spend only part time on the business.Any profits that the business makes will be split equally between the two partners, regardless of whether they work full time or part time for the business.If a partner takes a second job, he will earn $50,000 from this job plus his share of profits from the business.If he spends full time on the business, his only source of income is his share of profits from this business.If both partners spend full time on the business, total profits will be $200,000.If one partner spends full time on the business and the other takes a second job, the business profits will be $80,000.If both partners take second job, the total business profits are $20,000.
Customer Segments
The process of dividing a market of potential customers into groups, or segments, based on different characteristics.
Channels
Pathways or mediums through which products or services are distributed to the end consumer.
Infrastructure
The fundamental facilities and systems serving a country, city, or area, including transportation, communication, utilities, and public institutions, necessary for economic activity.
Technology
The application of scientific knowledge for practical purposes, especially in industry machinery, software, and devices.
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