HT Motors Is Introducing a New Technology in Its Cars

question 41

Multiple Choice

HT motors is introducing a new technology in its cars to improve the mileage of the cars as well as to reduce carbon emissions. The company is also taking measures to improve its production facilities in order to reduce its carbon footprint. These measures employed by HT motors to meet the guidelines issued by the government shows that the company is engaging in ________.

• A) permission marketing
• B) value-based marketing
• C) green marketing
• D) cause marketing
• E) greenwashing

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Definitions:

Insurable Interest

A stake in the preservation of a person or property that is sufficiently substantial to justify purchasing insurance.

Risk Exposure

The degree of vulnerability to potential financial loss in business operations or investments.

Damage or Destruction

The physical harm or ruin caused to property, environments, or items, which can impact their value, function, or usability.

Non-Merchant

An individual or entity who does not regularly deal in goods of the kind sold or who does not hold themselves out as having special knowledge or skills relevant to the goods involved in the transaction.