HT Motors Introduces a New Technology in Its Cars to Improve

question 75

Multiple Choice

HT Motors introduces a new technology in its cars to improve its mileage as well as to reduce carbon emissions. It also takes measures to improve its production facilities in order to reduce its carbon footprint. Actual introduction of green measures to meet the government guidelines rather than just through advertising and marketing shows that HT Motors engages in ________.

• A) permission marketing
• B) traditional marketing
• C) green marketing
• D) black marketing
• E) greenwashing