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Which of the following countries comes a close second to the United States with respect to the quantity and quality of the marketing-related data available?
Mary Whiton Calkins
An influential American psychologist and philosopher, remembered as the first woman to serve as president of the American Psychological Association.
Margaret Floy Washburn
Margaret Floy Washburn was an eminent psychologist who was the first woman to earn a Ph.D. in psychology and is known for her work in animal behavior and motor theory development.
Functionalism
is a theory in psychology that considers mental life and behaviour in terms of active adaptation to the person's environment.
William James
An American philosopher and psychologist, often referred to as the "Father of American psychology," recognized for his contributions to pragmatism and functionalism.
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