To Avoid Errors in Business Decisions, It Is Necessary to Conduct

question 5

True/False

To avoid errors in business decisions, it is necessary to conduct a cross-cultural analysis that emphasizes the need for ethnocentrism.

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Definitions:

Psychological Factor

Represents the mental and emotional influences that affect consumer behaviors and decision-making processes.

Functional Need

A consumer's requirement for a specific feature or function that a product or service must fulfill to be considered useful.

Lifestyle

The way in which a person or group lives, including patterns of social relations, consumption, entertainment, and dress.

Cognitive Component

A component of attitude that reflects what a person believes to be true.