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According to the Capital Asset Pricing Model (CAPM) a well diversified portfolio's rate of return is a function of
Product Performance
The measure of a product's ability to meet or exceed customer expectations, including its features, reliability, and durability.
Corrective Actions
Measures taken to identify and rectify problems, errors, or deficiencies in a process, aiming to prevent recurrence and ensure continuous improvement.
Marketing Plan
A comprehensive document that outlines a company's advertising and marketing efforts for the coming year.
Generic Business Strategies
Broad strategies a company can adopt to achieve competitive advantage, often categorized into cost leadership, differentiation, and focus strategies.
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