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Figure 11.1 Assume that Lexus (L) is the first automobile company to produce a luxury class hybrid automobile and is the only such company for the past four years.BMW is now considering producing its own luxury hybrid automobile and Lexus must decide whether or not to lower the price of its luxury hybrid to counter BMW's entry into the luxury hybrid niche.
-Refer to Figure 11.1.If Lexus lowers its price, will this deter BMW from entering the market?
Judgmental
Having or displaying an excessively critical point of view or being quick to make judgments about others.
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A set of guidelines or criteria used to evaluate or score performance, products, or responses in a consistent and standardized manner.
Critical Thinking
The intellectual discipline of actively and skillfully conceptualizing, applying, analyzing, synthesizing, and/or evaluating information gathered from, or generated by, observation, experience, reflection, reasoning, or communication.
Analytical
Pertaining to the systematic examination and evaluation of data or information, often by breaking it into its component parts to uncover their interrelationships.
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