Customer Relationship Management Is a Technique That Uses IT to Develop

question 88

True/False

Customer relationship management is a technique that uses IT to develop an ongoing relationship with customers to maximize the value an organization can deliver to them over time.

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Definitions:

Marginal Social Benefits

The additional benefit to society as a whole from producing or consuming one more unit of a good or service.

Common Resource

A resource like air or water that is not owned by anyone, but its use is shared among a community or the public, often leading to overuse or depletion.

Private Market

A segment of the economic market where transactions occur between private individuals or organizations without significant government intervention.

Marginal Social Benefit

The additional benefit to society from producing or consuming one more unit of a good or service.