What Is the Salience Effect

question 94

Multiple Choice

What is the salience effect?

• A)It is the tendency to perceive others who are like ourselves more positively than we perceive people who are different.
• B)It is the tendency to focus attention on individuals who are conspicuously different from us.
• C)It is the tendency to perceive individuals with a higher position in the social hierarchy more positively than we perceive those with a lower position in the social hierarchy.
• D)It is the tendency to perceive individuals with disabilities as noncontributors to society.
• E)It is the tendency for individuals to see themselves more positively than others around them.

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Definitions:

Maintained Social Capital

The preservation and nurturing of valuable social networks and relationships over time to benefit from mutual support and resources.

Latent Ties

Latent ties refer to potential social connections that are not currently active but can be activated when necessary, representing untapped social resources.

Reputational Capital

The value derived from the positive perception of a business or brand by its customers, stakeholders, and the broader public.