Which of the Following Statements Is True About Pretests

question 13

Multiple Choice

Which of the following statements is true about pretests?

• A)One drawback of a pretest is that it fails to provide a researcher with an assessment of the attrition effects.
• B)A pretest acts as a hindrance when determining whether the people who withdrew are different from those who completed the study.
• C)It is often a misconception that simply taking a pretest may cause subjects to behave differently than they would without the pretest.
• D)Pretesting may limit the ability to generalize to populations that did not receive a pretest.

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Definitions:

Salesforce Organizing

The process of structuring and managing a salesforce to efficiently achieve sales targets and goals.

Sales Plan Formulation

The process of defining strategies, tactics, sales targets, and actions to achieve the sales goals of a business.

Postpurchase Evaluation

The assessment by consumers of their level of satisfaction or dissatisfaction with a product after they have bought and used it.

Personal Selling Process

Involves a series of steps that a salesperson follows to persuade a prospective buyer to make a purchase, including prospecting, approaching, presenting, handling objections, closing, and follow-up.