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The main reason why banks are the leading source of external finance for businesses is
Utility
In economics, a measure of satisfaction or happiness that consumers derive from consuming goods and services.
Von Neumann-Morgenstern
A theory designed to understand the utility of outcomes in strategic games, emphasizing the mathematical expected utility.
Expected Utility
A theory in economics that calculates the utility of an outcome based on its probability and the utility of the outcomes.
Income
The monetary payment received for goods or services, or profit from investments, typically calculated on a regular basis like annually or monthly.
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