When the Variables of Interest Are Measured on Nominal or Ordinal

question 32

Multiple Choice

When the variables of interest are measured on nominal or ordinal scales,what should be used to estimate population proportion?

• A) Standard error
• B) Standard deviation
• C) Sample proportion of incidence (p)
• D) Sample proportion of incidence (p) * 1 - (p)
• E) Sample statistic

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Definitions:

Central Route Persuasion

A method of persuasion that involves deeply processing the content of a message, focusing on the arguments and evidence presented.

Cognitive Structures

Mental frameworks or patterns that individuals use to organize and interpret information.

Source Credibility

The level of trustworthiness and expertise attributed to a source of information, influencing its persuasive power and impact on decisions.

Presence

Pertains to the state of being located in a particular place or the perceptible influence an entity exerts in its environment.