Which of the Following Is True of Focus Group Interviews

question 41

Multiple Choice

Which of the following is true of focus group interviews?

• A) Typically made up of 3-5 participants
• B) Led by a group leader who is chosen by the participants
• C) Meet for 90 minutes to 2 hours
• D) Provide quantitative data
• E) Used in formal studies

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Definitions:

Fact Finding

The process of gathering information and data to understand a subject or resolve an issue comprehensively.

Industry Averages

Statistical metrics that represent the standard or average performance, productivity, or financial health of companies within a certain industry.

Expenses

Costs incurred in the process of generating revenue, including operational costs like rent, utilities, salaries, and materials.

Sales

The process of selling goods or services in exchange for money or other compensation.