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Describe the model of the consumer perception process displayed in the text.
Company Culture
The shared values, beliefs, practices, and attitudes that characterize an organization and influence its members' behavior.
Employee Empowerment
Giving employees the authority, resources, and opportunity to make decisions and contribute to the company's success.
Relationship Marketing
A marketing strategy focused on building long-term relationships with customers rather than on individual transactions.
Customers' Purchases
Transactions made by consumers to buy goods or services from a seller.
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