As a Marketing Tool,advertising Is Used for All of the Following

question 82

Multiple Choice

As a marketing tool,advertising is used for all of the following purposes,EXCEPT:

• A) to ensure that all products are offered at everyday low prices.
• B) to identify products and differentiate them from others.
• C) to induce consumers to try new products and to suggest reuse.
• D) to increase product use.
• E) to build value, brand preference, and loyalty.

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Definitions:

Cashier's Check

A check issued by a bank, drawn on its own funds rather than that of an account holder, and commonly used to guarantee payment.

Certified Check

A check verified by a bank, guaranteeing that the writer of the check has enough funds available for the transaction.

Drawee

The party in a financial transaction who is directed to pay a certain amount of money as outlined in a draft or check.

Draft

A preliminary version of a document or plan that is subject to revision.