In 2005,Hollywood's Writers Called for a Code of Conduct That

question 27

Multiple Choice

In 2005,Hollywood's writers called for a code of conduct that would draw a clear distinction between entertainment and advertising,and make sure audiences know which of the two they are being given.They insisted that when writers were asked not only to be storytellers but also to be advertising copywriters and construct stories around and for the benefit of particular brands,it was deceptive to the viewers.These writers were protesting:

• A) product placement.
• B) product spillover.
• C) product slotting.
• D) specialty advertising.
• E) brandcasting.

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Definitions:

Material Discussed

Subject matter or content that has been talked about or examined in a particular context or setting.

Evolutionary Psychologist

A psychologist who studies the evolutionary basis of human behaviors and mental processes, focusing on how natural selection has shaped these behaviors and processes.

Clinical Psychologist

A professional specializing in diagnosing and treating mental disorders, emotional disturbances, and dysfunctional behavior through various therapeutic methods.

Broad Generalizations

Overarching statements or conclusions that apply to many cases, often without sufficient evidence or specifics.