Examlex
Creative brief is also referred to as:
Test Statistic
A value calculated from sample data during a hypothesis test that is used to evaluate the strength of evidence against the null hypothesis.
Random Sample
A subset of individuals chosen from a larger set (population) where each individual has an equal chance of being selected.
Proportion
Represents a part or fraction of a whole, often expressed as a percentage or ratio.
Sample Size
The quantity of observations accumulated in a sample originating from a broader population.
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