Media Richness Refers To

question 31

Multiple Choice

Media richness refers to:

• A)total profits of newspapers,television networks and radio broadcasting companies within a society.
• B)the data-carrying capacity of a communication medium.
• C)the financial and emotional cost of transmitting a message from one person to another person within the same organization.
• D)the extent to which a message is conveyed through information technology rather than human interaction.
• E)none of these.

---

Definitions:

Glands

Organs in the body that secrete hormones or other substances directly into the blood or onto a surface within or outside the body.

Association Areas

Areas of the cerebral cortex that are not involved in primary motor or sensory functions; rather, they are involved in higher mental functions, such as learning, remembering, thinking, speaking, and integrating information.

Neural Networks

Computational models inspired by the human brain's network of neurons, used in machine learning and artificial intelligence for pattern recognition and data analysis.

Interneurons

Neurons that transmit impulses between other neurons, especially as part of reflex arcs or neural networks.