A Consumer Products Firm with a Functional Structure Is Expanding

question 44

Multiple Choice

A consumer products firm with a functional structure is expanding from a single product line into several diverse product groups,with most sales within the one country.What form of departmentalization should it eventually adopt to manage the new conditions most effectively?

• A)Divisional geographic structure
• B)Network structure
• C)Matrix structure
• D)Divisional product structure
• E)Keep the functional structure

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Definitions:

Price

The amount of money required to purchase a good or service, often determined by factors such as supply and demand.

Perfectly Competitive Firm

A company that operates in a market where there are many buyers and sellers, the product is homogeneous, and there are no barriers to entry or exit.

Normal Profit

Normal profit occurs when a firm's total revenue is equal to its total costs, including the opportunity costs of capital, providing no incentive for entry or exit in the industry.

Yearly Licensing Fee

An annual charge paid to obtain the rights to use a particular piece of intellectual property, software, or other specific products/services.