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Risk pooling:
Marketing Program
A comprehensive plan that outlines the advertising, sales, and promotional activities for a product or service to reach its target market.
Marketing Mix
The set of controllable variables that a business uses to influence consumers' buying decisions, traditionally identified as product, price, place, and promotion.
Cool Mint Chocolate
A flavor profile combining the refreshing taste of mint with the rich, sweet taste of chocolate.
Sustenance
The provision of essentials needed for growth, maintenance, and support, often relating to nourishment or support of life and business activities.
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