Sales Force Effectiveness Is a Measure of Market Performance by a Company

question 84

Multiple Choice

Sales force effectiveness is a measure of market performance by a company that focuses on how well the sales force does with respect to __________ in relationship to sales.

• A)Number of calls made
• B)Number of potential accounts
• C)Number of active accounts
• D)All of these
• E)None of these

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Definitions:

Strategic Initiative

A planned effort undertaken by an organization to achieve a major goal or objective, often involving significant resources and change.

Balanced Scorecard

A strategic planning and management system used to align business activities to the vision and strategy of the organization by monitoring performance against strategic goals.

Strategic Objective

Long-term goals that help convert a business's stated vision into specific performance targets.

Performance Perspective

Relates to analyzing and assessing the efficiency, effectiveness, and outcomes of operations and strategies within a business or project.