A Product Line Is a Group of Products Linked Through

question 57

Multiple Choice

A product line is a group of products linked through usage,customer profile,price points,and distribution channels.Within a product line,strategies are developed for ________.

• A)One product in the line at a time
• B)All the different product lines taken together
• C)A single product, but also for all products in the line
• D)The top two products in the line and all the rest lumped together in one campaign
• E)None of these

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Definitions:

Title Transfer

The legal process of transferring ownership of property, such as real estate or vehicles, from one party to another.

Location

The geographical place or position of something.

Raw Materials

Basic materials or substances used in the production or manufacturing of goods.

Finished Products

Items or goods that have completed the manufacturing or production process and are ready for sale or distribution.