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There is a category of goods called unsought goods.These goods are characterized as being the kinds of things that consumers _______.
Q21: A push strategy usually relies on _
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Q27: _ are appropriate for intensive distribution,as their
Q47: _ are the largest minority group with
Q59: BMW has used the concept "Ban Boredom"
Q65: More than any other discriminator,style offers the
Q67: One competitive force not addressed directly by
Q78: The development of promotion mix strategies involves
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Q90: With prestige pricing,some of the traditional price/demand