Examlex
Demographic segmentation is best described as _______.
Income Elasticity
A measure of how much the demand for a good responds to a change in consumers' income.
Total Revenue
The total income generated by a firm from the sale of goods or services before any costs or expenses are subtracted.
Income Elasticity
A measure of how much the demand for a good or service changes in response to changes in consumer income.
Demand Increase
A situation where the quantity of a product or service that consumers are willing and able to buy at a given price rises.
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