There Are Many Variables in Demographic Segmentation,but _____________ Is the Most

question 26

Multiple Choice

There are many variables in demographic segmentation,but _____________ is the most accurate statement about demographic segmentation.

• A)Income, education, and occupation are very closely correlated
• B)Income is the most important variable to know about someone
• C)Age is usually not a factor in segmentation
• D)The youth culture is the most important segmentation variable
• E)It is easy to segment the middle strata using social class segmentation

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