To Gather ________,The Sales Manager at XYZ Co

question 18

Multiple Choice

To gather ________,the sales manager at XYZ Co.collects,analyzes,and stores data from the macro environment on a continuous basis.

• A)Sales data
• B)Target market information
• C)Marketing intelligence
• D)External resources
• E)Internal projections

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Definitions:

Required Reserve Ratio

The fraction of deposits that banks are required to hold in reserve and not lend out.

Checkable Deposits

Bank account balances that can be easily withdrawn or used for payments through checks, debit cards, or electronic transfers.

Opportunity Cost

The cost of foregoing the next best alternative when making a decision, representing the benefits one misses out on when choosing one option over others.

Transaction Costs

Expenses incurred when buying or selling goods or services, including fees, taxes, and other charges that make up the total cost of a transaction besides the price of the good or service itself.