Examlex
War driving is deliberately searching for Wi-Fi signals while driving by in a vehicle.
Mass Marketing
The strategy of targeting a large audience with a product or message through mass media channels.
Undifferentiated
Undifferentiated refers to a market approach where a company offers the same marketing mix to all potential consumers without segmentation.
Account Segmentation
The process of dividing customer accounts into groups based on criteria like size, needs, or buying behavior to tailor marketing and sales efforts.
Customized
Tailored or modified to meet the specific needs or preferences of an individual customer or user.
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