Click-Fraud Is the Abuse of Pay-Per-Click, Pay-Per-Call, and Pay-Per-Conversion Revenue

question 69

True/False

Click-fraud is the abuse of pay-per-click, pay-per-call, and pay-per-conversion revenue models by repeatedly clicking on a link to increase charges or costs for the advertiser.

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Definitions:

Labor-Hours

A measure of the amount of work effort measured in hours, often used in tracking productivity and calculating labor costs.

Predetermined Overhead Rate

An estimated overhead rate used in costing to assign indirect costs to products or services based on an activity measure, recalculated for emphasis.

Machine-Hours

A unit of measure for the total operational time of machines within a manufacturing or production process.

Job Cost Sheet

A record or document that tracks the costs associated with a specific job or project within a job-order costing system.