Examlex
What identifies a URL address and in the previous example apple.com is the domain name. URLs use domain names to identify particular websites?
Behavioral
Pertaining to actions or reactions of persons or organisms in response to external or internal stimuli.
Price Sensitivity
The degree to which the demand for a product or service is affected by changes in its price.
Perceptual Map
A visual representation used to show the perception of consumers about specific brands or products in relation to competitors, typically on dimensions like price and quality.
SWOT Analysis
An evaluation of a firm’s strengths, weaknesses, opportunities, and threats.
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