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Top Managers Use Predictive Analytics to Define the Future of the Business

question 93

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Top managers use predictive analytics to define the future of the business, analyzing markets, industries, and economies to determine the strategic direction the company must follow to remain profitable. Tony will set the strategic direction for his firm, which might include introducing new flavors of potato chips or sports drinks as new product lines or schools and hospitals as new market segments.


Definitions:

Greater Risk

A situation or condition that increases the likelihood of a negative outcome or hazard, often used in health and safety contexts.

Sexually Transmitted Infections

Infections commonly spread by sex, including viruses, bacteria, and parasites.

Risky Behavior

Actions that expose individuals to harm or significant risk of negative consequences.

Gonorrhea

An STI caused by the Neisseria gonorrhoeae bacterium.

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