A Package Design Should Be Kept Simple

question 58

Multiple Choice

A package design should be kept simple:

• A) so that it can easily be changed as required by the IMC plan.
• B) as a way to test the brand loyalty of its consumers.
• C) to meet the requirements established by the Food and Drug Administration.
• D) to reduce the cost of procuring packaging materials.
• E) because packaging materials cannot support high-resolution printing.

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Definitions:

Information Sources

Origins or providers of data, facts, or knowledge, which can range from books and people to databases and websites.

Diffusion of Innovation

A theory that describes how new ideas, products, and technologies spread through cultures and societies over time.

Early Adopters

Individuals or businesses who are among the first to acquire and use new technologies or products, often serving as influencers for later buyers.

Diffusion of Innovation

The method through which an innovation, item, or way of acting proliferates across a group or societal structure as time progresses.