Ads for Lloyd and Reid Insurance Feature an Umbrella Representing

question 97

Multiple Choice

Ads for Lloyd and Reid Insurance feature an umbrella representing the insurance cover provided by the company.This image was chosen because it would be readily understood in most countries despite differences in language and culture.In this example,the umbrella can be called a(n) :

• A) icon.
• B) logotype.
• C) seal.
• D) hook.
• E) kicker.

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Definitions:

Aggression

Behavior intended to harm or intimidate others, which can be physical or verbal in nature.

Violence

Behavior involving physical force intended to hurt, damage, or kill someone or something.

Hydraulic Model

A theory suggesting that emotional pressure builds up within individuals and must be released to avoid psychological issues, akin to the way hydraulic pressure builds and must be released.

Cathartic Therapies

Psychological treatments that encourage patients to express their feelings and emotions as a way of reducing stress and improving mental health.