Which of the Following Is an Advantage of Using Mobile

question 97

Multiple Choice

Which of the following is an advantage of using mobile media as a media vehicle?

• A) Many ad sizes available
• B) Immediate response
• C) Quick placement, local targeting
• D) Audience interest
• E) High quality graphics/reproduction
• According to Ad Lab 9-B, the advantages of using mobile media as a media vehicle are:
• (a) immediate response
• (b) interactive
• (c) personal

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Definitions:

Nash Equilibrium

The point in a game where each player's strategy is optimal given the strategies of all other players, with no incentive to deviate.

Simultaneous Move Game

A type of strategic game in which all players make their decisions at the same time, without knowledge of the other players' choices.

Bargain Hard

Bargain hard refers to the act of negotiating with determination and strategy to achieve the most advantageous terms possible in a deal or transaction.

Sequential Game

A type of game theory scenario where players make decisions one after another rather than simultaneously.