A Common Method of Gathering Primary Research Data Is the _____,In

question 57

Multiple Choice

A common method of gathering primary research data is the _____,in which the researcher gains information on attitudes,opinions,or motivations by questioning current or prospective customers.

• A) central location test
• B) observation method
• C) survey method
• D) experimental method
• E) clutter test

---

Definitions:

Value Capture

The process of maximizing the portion of that value the company keeps.

Low-Cost Strategy

A strategy that helps companies succeed through efficiencies and by reducing costs.

Growth Strategy

Approaches or plans implemented by a business or organization aimed at expanding its operations, increasing market share, or achieving higher revenues.

Profitable Growth

An increase in revenue that exceeds costs and expenses, resulting in a net gain for the business.