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The Process of Market Segmentation Is a Three-Step Process That

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The process of market segmentation is a three-step process that begins with planning and ends with market identification.


Definitions:

Saturation

The point at which a new technology or behaviour becomes a part of everyday living.

Exponential Growth

A process of increase where the quantity grows at a rate proportional to its current value, often leading to a rapid escalation over time.

Innovation

The introduction of new ideas, methods, or products.

Billion People

A term signifying a population size of approximately one billion individuals, often used in demographic contexts to discuss global population statistics.

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