Which of the Following Is True of Mental Files

question 68

Multiple Choice

Which of the following is true of mental files?

• A) Memory is not affected by a person's biases.
• B) It is important that advertisers understand what is in the consumer's mental files.
• C) Memory is an unlimited resource.
• D) Advertisers cannot modify consumers' mental files.
• E) Information in mental files is stored randomly.

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Definitions:

De-stigmatize

The process of removing negative stereotypes associated with a condition, status, or behavior, aiming to reduce discrimination and prejudice.

Egoistic Suicide

A form of suicide resulting from the lack of social integration of the individual into society, leading to feelings of not belonging and isolation.

Suicidal Process

A progression or sequence of thoughts, behaviors, and factors that lead an individual toward contemplating or committing suicide.

Henry and Short's Theory

A sociological theory suggesting that social and economic stressors can lead to aggression and violence.