A Petroleum Company Ran a Series of Commercials in Which

question 11

Multiple Choice

A petroleum company ran a series of commercials in which they asked consumers how they could improve and preserve the natural environment.After consumers responded to the ad,a spokesperson explained how the company was doing more than its share to protect the environment.These commercials are examples of _____ advertising.

• A) subliminal
• B) generic
• C) product
• D) clearance
• E) institutional

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Definitions:

Information Filter

A mechanism or process that screens, selects, and regulates the flow of information.

Communication Censor

The act of reviewing and restricting information flow to ensure nothing inappropriate, offensive, or secret is communicated.

Information Decoder

A person or tool that interprets and converts information from one format or code into another, making it understandable.

Information Bank

A repository or database where large amounts of information are stored and can be accessed and retrieved by users.