An Ad for a Soft Drink That Uses the Slogan

question 8

Multiple Choice

An ad for a soft drink that uses the slogan: "Life is good" is employing _____.

• A) a comparative fact
• B) advocacy information
• C) a nonproduct fact
• D) a short-term manipulative argument
• E) a long-term macro argument

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Definitions:

Philanthropic

Pertaining to the act of donating money, goods, time, or effort to support a charitable cause, often without expecting anything in return.

Legal

Pertains to the system of rules that are created and enforced through social or governmental institutions to regulate behavior, ensuring equity, justice, and fairness in society.

Corporate Social Responsibility

A business model where companies integrate social and environmental concerns in their operations and interactions with stakeholders.

Stakeholder Responsibility

The obligation of an organization to act in ways that benefit its stakeholders, including customers, employees, and the wider community.