Which of the Following Operational CRM Technologies Does the Marketing

question 95

Multiple Choice

Which of the following operational CRM technologies does the marketing department typically use?

• A) Contact center, Web-based self-service, call scripting
• B) Contact center, cross-selling and up-selling, Web-based self-service
• C) List generator, opportunity management, cross-selling and up-selling
• D) List generator, campaign management, cross-selling and up-selling

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Definitions:

Visual

Pertaining to sight or the ability to see; related to the processing of visual information.

Communication Style

The characteristic manner in which individuals express themselves verbally and nonverbally when communicating with others.

Note-Taking

The practice of recording information from discussions, lectures, or other sources for future reference.

Auditory

(1) Pertaining to the sense of hearing; (2) the external canal of the ear.