What Is an Organization Performing When It Asks Questions Such

question 3

Multiple Choice

What is an organization performing when it asks questions such as "which customers are at risk of leaving"?

• A) CRM reporting technologies
• B) CRM analyzing technologies
• C) CRM processing technologies
• D) CRM predicting technologies

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Definitions:

Retroactive Interference

A memory phenomenon where newly learned information interferes with the recall of previously learned information.

Cue-dependent Forgetting

A type of memory loss where the inability to recall information is due to missing cues or triggers that were present at the time the memory was encoded.

Decay

The natural process of decomposition or decline in quality, strength, or vigor over time.

Encoding Failure

A situation in which information fails to be stored into long-term memory, leading to the inability to recall it later.