Which of the Following Supports the Primary Value Activities in the Value

question 71

Multiple Choice

Which of the following supports the primary value activities in the value chain?

• A) Primary value activities
• B) Secondary value activities
• C) Support value activities
• D) None of the above

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Definitions:

Point of Difference

Unique attributes or benefits of a product or service that set it apart from competitors in the eyes of customers.

Sincerity

The quality of being open, truthful, and free from deceit or pretense.

Social Audit

An evaluation method used to measure a company's social and environmental performance and impact.

Societal Marketing Programs

Marketing strategies focused not only on meeting the needs of consumers but also on benefiting society as a whole by considering the societal and environmental impact of products and practices.