What Is a Pure-Play Business

question 5

Multiple Choice

What is a pure-play business?

• A) A business that operates only on the Internet without a physical store.
• B) A business that sells products only in a physical store.
• C) A business that sells services only in a physical store.
• D) All of these.

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Definitions:

Mental Energy

A concept referring to the power of the mind to think, reason, and engage in purposeful action, often seen as a finite resource that can be depleted.

Id

Refers to a component of the psychoanalytic personality theory developed by Sigmund Freud that is responsible for our innate desires and urges, operating based on the pleasure principle.

Thanatos

In psychoanalytic theory, another term for the drive toward death, destruction, and decay.

Unconscious Desire

Desires and wishes that influence our behavior and feelings without our conscious awareness, often explored in Freudian psychoanalytic theory.