Summarize Why CRM Is More Than Just Technology and Must

question 72

Essay

Summarize why CRM is more than just technology and must be embraced on an enterprisewide level, along with the types of things an organization can determine when using a CRM system.

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Definitions:

Social Change

Refers to significant alterations over time in behavior patterns and cultural values and norms of society.

Charitable Nonprofits

Organizations dedicated to furthering a social cause or advocating for a shared point of view without seeking profit margins.

Largest Subsector

The biggest segment within a sector, often characterized by having the most organizations, employees, or revenue.

Nonprofit Sector

The segment of the economy consisting of organizations established for purposes other than making a profit, such as charities, educational foundations, and cultural institutions.