Examlex
Which of the following statements is true for gift cards?
Message
is a piece of information or communication conveyed from one person to another, either verbally, written, or through another medium.
Source
The person or group communicating a message.
Central Route
A concept in the Elaboration Likelihood Model referring to the path of persuasion that involves careful and thoughtful consideration of the arguments presented.
Persuasion
The process of influencing someone's beliefs, attitudes, or behaviors through communication.
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