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Which of the Following Statements Is True for Gift Cards

question 4

Multiple Choice

Which of the following statements is true for gift cards?


Definitions:

Message

is a piece of information or communication conveyed from one person to another, either verbally, written, or through another medium.

Source

The person or group communicating a message.

Central Route

A concept in the Elaboration Likelihood Model referring to the path of persuasion that involves careful and thoughtful consideration of the arguments presented.

Persuasion

The process of influencing someone's beliefs, attitudes, or behaviors through communication.

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