How Should You Respond If an Interviewer Asks Why Should

question 53

Multiple Choice

How should you respond if an interviewer asks Why should we hire you when other applicants have better credentials?

• A) Admit that you are less qualified to show that you're honest, but stress that you will work more cheaply than applicants with more experience or training.
• B) Show your confidence in your own ability by stressing strengths such as your openness to new ideas and your knowledge of the latest methods and equipment.
• C) Identify a major weakness and describe how you are correcting it; this will prove to the interviewer your strong work ethic and determination.
• D) Don't answer the question because it is clear that you're not going to get the job.

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Definitions:

Institutional Advertisements

Advertisements designed to build goodwill or an image for an organization rather than promote a specific product or service.

Goodwill

An intangible asset that represents the value of a company’s brand name, customer relationships, employee relations, and other factors not physical in nature.

Image

The perception or representation of someone or something as reflected through media, design, or public opinion.

Comparative Advertising

A marketing strategy where a brand compares its products or services directly with those of competitors in order to highlight its advantages.