Examlex
As products become less differentiated:
Qualitative Forecasting
The method of prediction based on non-quantifiable information such as expert opinions, industry trends, and qualitative comparisons.
Scenario Planning
A method used by organizations to visualize and plan for possible future conditions or events and how to respond to them.
Nominal Group Techniques
A structured method for group brainstorming that encourages contributions from everyone in the group and is used to generate and prioritize ideas or solutions.
Linear Relationship
A direct correlation between two variables where a change in one variable is consistently associated with a proportionate change in the other.
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